VisionAcademy | مبادئ إدارة الأعمال

Chapter 7 - Marketing Processes and Consumer Behavior

مبادئ إدارة الأعمال Course

By Sarah Abdullah MA.

9

Lectures

50

SAR

- Chapter 7 - Marketing Processes and Consumer Behavior
  - What is Marketing, Delivering Value 04:49
  - Value and Utility, Relationship Marketing 05:07
  - The External Marketing Environment 05:15
  - Strategy The Marketing Mix 06:22
  - Promotion 03:08
  - Target Marketing and Marketing Segmentation 02:33
  - Identifying Market Segments 06:46
  - The research Process 05:46
  - Understanding Consumer Behavior 07:02

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Chapter 7 - Marketing Processes and Consumer Behavior

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